Ronaldinho Sips From Pepsi Can, Loses $750,000 Coca-Cola Sponsorship

The Coca-Cola ambassador with Pepsi cans

Ronaldinho hasn't had much luck so far in 2012. The fallen star of Brazilian soccer is involved in an ugly legal dispute with a former club, while spotty on-field form has ended his Olympic dream.
Things got worse on Monday, as Coca-Cola terminated a lucrative sponsorship deal with the former superstar after he was seen drinking Pepsi at a news conference, Xinhua reports.
"Coca Cola recognizes the career and the value of Ronaldinho," the beverage giant said in a statement. "However due to recent developments it has become impossible to continue the partnership."
Ronaldinho was speaking to the press about an upcoming game with his new club Atletico Mineiro. Two cans of Pepsi were placed on the table in front of him, and the 32-year-old sipped from one of them.
Marketers at Coca-Cola were understandably upset, and they ended the company's partnership with the former Brazil and FC Barcelona star. Ronaldinho was earning $750,000-a-year from the endorsment deal, which was scheduled to run until 2014.
OMG! Guess he was thirsty!!!

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